Blu-ray is striking back at HD DVD with a new promotional campaign. Starting July 1st, customers who purchase a qualifying Blu-ray player (which includes the Sony PS3) will be eligible for five free Blu-ray titles. The movies come from five different categories and you can only get one movie per category (which is a bit limiting but hey - it’s free). The five categories of movies are as follows:

Category 1:

• The Guardian
• Pearl Harbor
• Invincible
• Chicken Little

Category 2:

• Tim Burton’s Corpse Bride
• The Phantom of the Opera
• Blazing Saddles

Category 3:

• Stealth
• Resident Evil 2
• Underworld - Evolution
• Stir of Echoes

Category 4:

• The Italian Job
• Black Rain
• Babel
• The Devil’s Rejects

Category 5:

• Kiss of the Dragon
• The Omen
• Transporter 2
• Species
• Hart’s War
• The Last Waltz

This offer is good until September 30th, 2007.

Note - you can also combine this offer with existing offers from other manufacturers - e.g. Panasonic is giving away five free Blu-ray titles with the purchase of a new Panasonic DMP-BD10A player. Yup - that means one could potentially get up to 10 free Blu-ray titles depending on the manufacturer.

One final note from the Blu-ray.com website. Sony has a promotional offer going on for the PS3 that works as follows. If you purchase a PS3, two games, and an extra controller from now until July 8th through select Sony Style stores, you can get yourself a $50 dollar gift card.

All told - not a bad deal although I wish the movie selections were a bit better.

[Check it out via Ars Technica]

[Check out the savings]

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Last Modified: Tuesday, July 3rd, 2007 @ 03:17

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