Panasonic launches "Living in High Definition" event and program
Hoping to spur interest in high definition equipment and content, Panasonic held their first ever “Living in High Definition” initiative event today. The event was held today at 11:45 am EST and lasted till 12:45pm EST and included speakers such as a Hollywood producer and director, academic experts, and Panasonic executives. Luckily, it was a web cast, which means you can still catch it by going to this link here:
http://4.78.165.100/PanaSonic_HD_Event/default2.asp
More importantly, this event was designed to launch Panasonic’s Living in High Definition program. The program will select families from across America and provide them with Panasonic’s high end HD products including a 50 inch 1080p plasma TV, an HD camcorder, digital cameras, a Blu-ray DVD player, and much much more.
So how do you enter to get this equipment? Starting on August 1st, Panasonic will be posting up challenges for families to compete in. What you’ll need to do is tell Panasonic how your family would complete the challenge and why your family would be the best spokes-family for the company. If Panasonic chooses your family, then you will receive Panasonic’s entire HD product suite and then asked to bring your ideas to light. Your final video might be shown online or become part of a documentary film that the company is making with Brett Ratner.
The folks judging the entries will include Brett Ratner, Justine Shapiro, Kevin Smith, and Robert Wilson. The selection panel will review the submissions, and then judge them based on several criteria. However, creativity will be the most important aspect to the submissions.
If you’re interested in the program, make sure to check out the new website - http://www.livinginhd.com and also make sure to check out the web cast for additional information into the program.


